“From market insights to media coverage to launch events, PRworks achieved all of our grand-opening objectives. Targeting the right audience was pivotal to success, and the team was invaluable to…
Category: Business
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PRworks Wins Silver Keystone Award
The Public Relations Society of America Central Pennsylvania Chapter has presented PRworks with a 2018 Silver Keystone Award for Overall Public Relations Program. The award recognizes campaigns that are comprised…
PRworks Welcomes Keri Oram as Strategist
PRworks is pleased to announce the addition of Keri Oram to its team of communications and marketing professionals. Oram has joined PRworks as a strategist. She brings to the firm’s…
Case Study: Attracting New Patients to an Independent Medical Practice
“Our experience with the PRworks team has been tremendous. They are terrific at what they do and have been so easy to work with throughout the entire creative process. Their…
Optimism as an Organizational Asset
Bill Gates, co-founder of Microsoft and co-chair of the Bill & Melinda Gates Foundation, recently was Time magazine’s first guest editor in its 94-year history. In his opening essay, Gates…
Ethical Counselor: One of Many PR Hats
All organizations face ethical dilemmas from time to time. Such dilemmas can be critical decision points that have lasting effects on an organization’s integrity, credibility and reputation. One of the…